Quriosity Adds Director Federico Mazzarisi to its Roster

Quriosity Productions has announced the addition of director Federico Mazzarisi to its roster. The noted Italian visual stylist joins the company for national representation for commercials and brand content. The signing comes on the heels of his successful Lexus spot earlier this year, and is timed to his next Quriosity project — a follow up spot for the car brand and its agency, IW Group, which is being produced later this month.  

A strong visual storyteller, Mazzarisi has collaborated with such brands as Vogue, Nike, Puma, Alfa Romeo, Stella McCartney, BMW, Diesel, Vespa, Toyota and many more. To view his reel, go here.

Here’s a look at the aforementioned Lexus spot…

https://www.youtube.com/watch?v=qfRoeMddDgM

“Fede brings an amazing new dimension to our creative capabilities,” says Quriosity Founder & EP Qadree Holmes. “He’s a master visualist whose work reveals depth and emotion, regardless if he’s working in fashion or automotive. Adding him to our roster underscores our ability to work fluidly, and with a high level of taste, across any advertising genre or category. We’re delighted to have him join us.”

Mazzarisi’s work has been recognized at many of the leading ad competitions around the world, earning Cannes Lions, Ciclope and British Arrows honors. Earlier in his career he won recognition at both the Cannes Lions Young Directors Awards and the One Club’s Young Guns competition. Prior to launching his directing career, he studied at the European Institute of Design in Milan, and then relocated to London for additional work at the prestigious National Film and Television School. 

“Our experience working with Fede on the Lexus job earlier this year was the textbook example of a great partnership,” says Quriosity Executive Producer Mark Conley. (To view that spot, go here.) “He elevated the concept and brought a visual excitement to the script that not only propelled the narrative, but made the product the focal point of the action. The client was so pleased, they’ve brought him on for a repeat assignment, which in today’s competitive environment speaks volumes.”

Mazzarisi says working with Quriosity on the Lexus job paved the way for this new chapter in their relationship. “That was a truly exhilarating experience,” he notes. “The energy and passion of Mark and Qadree were truly inspiring, creating a deep and meaningful connection. This connection, based on trust and respect, is paramount when considering a partnership of this nature.”

“For me professionally, joining Quriosity means an expansion of my creative footprint in the US,” Mazzarisi continues. “I’m moving to Los Angeles, after years of working in Europe, Asia and the Middle East. My goal is to engage with US creatives and infuse the ad market with a fresh, new perspective. And Mark and the Quriosity team possess a profound understanding of executional detail, consistently striving for exceptional outcomes. Our journey together is centered on growth, with a shared respect for my talents and a collective aspiration to elevate it to new heights. I’m excited about our prospects as we move forward.”