The NHL Playoffs are in full swing, and this is the time when moments are made, for players, for teams, and for fans. Chicago-based agency Highdive took the ice with frequent collaborators Cutters Studios and Another Country to capture the emotional electricity of the NHL playoffs in “Final Moments.”
NHL greats Alex Ovechkin, Sidney Crosby and the inimitable Wayne Gretzky are among those featured in the piece. Let’s take a look at the star-studded spot right here…
NHL players dream their entire lives of winning The Stanley Cup. They put in years of hard work, dedication and sacrifice, all in hopes of hearing the final buzzer and lifting The Cup. For most of those players, the moment of realization that you’re going to be a champion is arguably better than the feeling of celebrating it. This spot celebrates those moments and shines a light on the final seconds before winning it all. The emotional spot is running on broadcast, digital and social starting Monday to coincide with the championship rounds.
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