FCB Chicago Cuts Staff Following Loss of Pfizer Account
Earlier this year, employment numbers in the advertising world were up across the board. Unfortunately, that parade of good news has hit a bump in the road. FCB Chicago has laid off 9% of its staff as a result of losing the Pfizer creative account, Ad Age reported this week. The Windy City office employs more than 800 people.
“As a result of a recent decision impacting creative assignments, we have had to make some changes to align better with client work,” a spokesperson for the Interpublic Group of Cos. agency said in a statement. “This was a tough decision and equates to approximately 9% of our people in Chicago. Our focus now is on supporting everyone through this transition and winning new business to replace the lost revenue.”
The layoffs come two months after Pfizer moved the majority of its creative brand duties from IPG to Publicis Groupe. The surprising move came less than a year after IPG was named Pfizer’s lead creative partner.
The Windy City hub should still have plenty of work to keep their team busy. FCB Chicago’s existing clients include Clorox, Kimberly-Clark and Cox Communications. FCB also recently won creative work from Kenvue, although that account is led from New York.
Be sure to check back here at SCREEN Magazine for the latest from the advertising community in Chicago and the Midwest. You can also click right here to subscribe to our weekly email newsletter.
Related Articles
-
FCB Chicago Appoints Matt Blitz Executive Director of Agency Production
Agency FCB Chicago announces the appointment of Matt Blitz as EVP, Executive Director of Agency Production. Blitz joined FCB Chicago in March and will report to Chief Creative Officer Pedro…
-
Big Wins for Hawkeye Campaign Featuring Travis Kelce at 45th Annual Telly Awards
Hawkeye and Bread Financial were honored with numerous Telly Awards for their outstanding work on the 'NFL Extra Points' campaign, featuring NFL greats Travis Kelce and Robert Griffin III (aka…
-
Highdive, Cutters Team Up for NHL's Emotionally Charged 'Final Moments'
The NHL Playoffs are in full swing, and this is the time when moments are made, for players, for teams, and for fans. Chicago-based agency Highdive took the ice with…
-
Highdive Attracts Private Equity As It Looks to Explore Growth in AI, Media, PR
Chicago-based Highdive has attracted the national spotlight over the years with its repeated wins in the Super Bowl ad extravaganza, and now the agency has garnered attention from private investors…
-
Alliance of Independent Representatives Announces Winners of Unsigned Diverse Directors Showcase
The Alliance of Independent Representatives (AIR) is proud to announce the winners of its 3rd Annual Unsigned Diverse Directors Showcase, sponsored by Simian. This year, the showcase received over 60…





























