NoiseFloor Expands Into New River North Space
August 6, 2020 by Andrew Schneider
After calling their studio space located at 308 W. Erie home for 10 years, NoiseFloor, the full service audio facility has moved to a new space in the River North neighborhood at 320 W. Ohio Street, Suite 4N, Chicago, Illinois. “We love River North, it’s been our home since we started NoiseFloor in 2005”, says owner Jamie Vanadia. “We considered a lot of different areas in our search for new space, but always came back to River North”, says new partner, Bryen Hensley, who joined the company in 2017.
NoiseFloor currently has a team of 8 people including Sound Designers, Mixers, Foley Artists and Composers. “We have expanded our service offerings so much that the Erie Street space just wasn’t able to handle what we needed it to anymore”, says owner Cory Coken.
So why move during a global pandemic? After completing various commercials, one feature film, seven short films, two video games all from working at home during the state mandated stay at home order, Hensley says "We are seeing diverse growth across the board. We need more people and space to accommodate this growth. Covid just changed how we are working, not the amount of work we are doing. In fact, lots of companies are reaching out now that might not have before." Katie Waters, Creative Producer says “Moving a 4100sqft audio facility is not easy normally, moving it during a pandemic is just plain crazy and when you add in that we are still currently working on jobs, I’m not sure that there is a word for it, but it’s normal at NoiseFloor to have a lot asked of us at once. Thank goodness our team puts in 1000% and we make things happen.”
Vanadia says "The growth is exciting. We are building rooms Chicago has never had a need for. With our expanded client reach and diversity of work, things are changing. As always in this business, if you don't change, you will fade away."
The New Home
NoiseFloor’s new home will be 6000 square feet consisting of 3 production style rooms, 1 Dolby atmos theatrical mixing stage, which will also convert to a 40 person screening room, 1 Music composition room and many audio editing rooms, and yes, they will still have Ping Pong and cold beer on tap.
Back in 2010, Cory was quoted about the original 308 space saying, “I feel like there is a ton left to do yet, but I’m very excited about beginning this career path and the direction NoiseFloor is going in. I can’t imagine what it will be like in 5 years, but I’m extremely eager to find out.”
Not just five years, but 10 years have gone by and Coken says, “ Wow, 10 years went by so fast and yes there is still more to be done. It's all an exciting and fun blur, it was just Jamie and I back then, but now we have the best team I have ever worked with. We are still very excited to see where we go. We have big plans and big ideas so we need big space to make that growth a reality. ”