Quiet Trains, eh?
March 22, 2012 by Screenmag
This week marked the soft launch of a major new re-branding campaign for DOW Chemical called “Solutionism, the new optimism.”
The campaign, which was shot in Brazil, is about highlighting specific Dow innovations and key components in its technology that are driving solutions to global challenges, such as gluten-free bread, green rooftops, more efficient smart devices, stronger turbines, and quieter rail systems.
Credits:
Client: DOW
Agency-Draftfcb Chicago
CCO-Todd Tilford
GCD/CW- Jon Flannery
GCD/AD-Doug Behm
CD/CW-Ron D'Innocenzo
CW-Terin Izil
AD-Derek Julin
EP/Producer-Ivo Knezevic
SR. Business Manager-Lisa Stevens
Group Management Director-John Rossmiller
Account Director-Hollie Platte
MJZ
EP-Emma Wilcockson
Director-Nicolai Fuglsig
Producer-Suza Horvat
DP-Dion Beebe
EFX-The Mill NY
EP-Verity Grantham
EFX Supervisor-Angus Kneadle
EFX Supervisor-Corey Brown
Producer-Carl Walters
Editorial-Final Cut NY
Editor-Rick Russell
President-Stephanie Apt
Senior Producer-Viet-An Nguyen
Audio-Sound Lounge
Engineer/Sound Design-Tom Jucarone